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12website helps you make money
on the internet.
A
web shop definition.
A web shop or ecommerce is a website that displays and
sells your products. Just like shops at the mall, web
shops can sell just a few products or thousands of products.
Your web shop can advertise its products, have sales,
and accept various forms of payment - credit card, cheques,
money orders, cash on delivery. You choose the ways
you want to accept payments. Web shops can reach customers
all over the world. Top
Your
ecommerce web shop.
When a leading supermarket recently went online it found
most of its customers shopping after 10pm. Check your
website
for success.
A web shop has one or more pages that display and describe
products, and a shopping cart where customers can buy
those products by giving their name and address and,
typically, providing credit card information.
If you already have a shop, your web shop can extend
your market. Many ecommerce shops have no physical store.
They simply ship their goods directly from the manufacturer.
Operate your business
from home. It is important
that the web
design of your web shop can answer all your customers
questions. Top
Your
business office.
You have a very private 'office' in your web shop where
you can:
- add or delete products
- change prices
- display specials
- collect orders.
You don't need to know how to
design a web site. You do need to know how to use the
internet and we will train you in simple internet security. Top
What
do I need?
12website ecommerce package:
- Your business domain name.
- Ecommerce website.
- Ecommerce web hosting.
- Ecommerce training. Top
Startup
Checklist
Market:
Web shops that unique items OR offer unique services
succeed. Find a niche market and service it well. Your
products usually are available elsewhere. Why should
people buy from you? For
more information on successful marketing read this. Top
Other
web shops:
Look at your competitions products and/ or web shops.
What is your competition selling and for how much? Why
should customers buy from you? How will your shop attract
and keep their customers? Top
Profit:
Can you markup your products and/or services to cover
your wholesale prices and your time? Beware of fast
talk about fast
profit. Top
Organise
your shop:
Your customers need to be able to find what they need
easily. Categorise your products. 12website provides
a simple search and an advanced search to assist your
customers. Top
Pictures
Sell:
Customers buy with their eyes.
Do you have a picture of your products? Do you have
a business's logo?
12website - web and graphic design can assist you have
an appealing web shop. Top
Ecommerce
Shop Information:
The heart of your ecommerce web shop is:
Products
Payment options
Shipping
To identify each product you will need:
- Product model or number. Something
which is unique to each product.
- Product picture. A good idea
but not absolutely necessary.
- Product name. Short and descriptive.
- Product description. Selling
points.
- Product price.
OPTIONAL
- Manufacturer. For books - author.
- Product category.
- Product subcategory.
- Product weight. Only if shipping
is calculated on weight. Top
Shipping
may be calculated on:
- weight
- price
- fixed price
- or free Top
Payment
methods.
Credit card
Cheques
Collection
Cash on Delivery
- Credit card transactions require
you to have a Merchant Account.
Credit cards may be processed offline or through an
EFTPOS or POS facility.
Credit cards may also be processed in 'real time'
through a Merchant Gateway.
- Cheque/ Money order. The goods
are shipped when that is cleared at your bank.
- Cash on Delivery.
Below is a free domain search
- to get you started. Top
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